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Customer service

5 Tips to Boost Social Media Customer Service During COVID-19

Many organisations have been faced with exponential increases in customer service demand over the past few weeks. With 71% of customers being more..

Claire Allcock
Claire Allcock May 07, 2020

Planning & publishing

How to Manage Social Media During COVID-19: What to Post Right Now

Knowing how to publish quality content during normal times is one thing, but being able to do it during a crisis like the COVID-19 pandemic is entirely..

Claire Allcock
Claire Allcock May 05, 2020

Strategy

How to Build an Audience-Driven Social Media Strategy

Your audience should be at the heart of everything you do on social media. The best way to integrate this into your everyday social media is to start..

Claire Allcock
Claire Allcock Apr 30, 2020

5 Organisations Adapting Their Social Media Strategy for COVID-19

It’s no secret that the social media landscape has radically changed in the past few weeks, with many organisations adapting their strategy to meet the..

Claire Allcock
Claire Allcock Apr 28, 2020

social media management

How To Upskill Colleagues to Meet The Spike in Social Media Demand

Whether it’s replying to inbound messages or publishing high-quality content, upskilling colleagues to join the social media team will keep your..

Claire Allcock
Claire Allcock Apr 23, 2020

Strategy

3 Key Steps to Building an Employer Brand on Social Media

Whether you’re aware of it or not, if your organisation is on social media, you will have an employer brand. Discover why it’s important, how to take..

Claire Allcock
Claire Allcock Apr 21, 2020