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Analytics

15 Social Media Performance Metrics You Need to Nail Your Goals

Social media is a brilliant tool for marketing, comms and customer service teams. The insights available through the platforms means you can record..

Claire Allcock
Claire Allcock Feb 27, 2020

Social media calendar

March 2020 Social Media Calendar Content & #Hashtag Ideas

If you're looking for more content to post than just daffodils and baby lambs this March, take a look at our free social media content calendar for..

Claire Allcock
Claire Allcock Feb 20, 2020

Management

How to Complete a Social Media Audit [+ Free Guide and Template]

Performing a social media audit for your organisation is a fantastic way to dive into your social strategy by getting down to the frontline of your..

Claire Allcock
Claire Allcock Feb 12, 2020

Health

5 Healthcare Organisations Leading the Way on Social Media

From healthy behaviour changes and starting conversations around wellbeing to booking appointments and accessing the help people need, healthcare..

Claire Allcock
Claire Allcock Jan 30, 2020

Strategy

The Benefits of Unique Local Social Media Content vs Central Marketing Campaigns Alone

Its no secret that social media platforms continue to make lots of changes to their algorithms and rules, that not only promote relevant and localised..

Claire Allcock
Claire Allcock Jan 29, 2020

social media management

6 Social Media Content Tips to Skyrocket Public Sector Engagement

Public sector organisations have a great opportunity to create engaging local content on social media. 2020 is the year of authentic, meaningful..

Claire Allcock
Claire Allcock Jan 23, 2020