Blog

Customer service

How to Master Responding to Negative Comments on Social Media

For most organisations, unfortunately tackling negative comments, feedback, and complaints on social media is while unpleasant, just a reality of the..

Naomi Linford Oct 31, 2018

Analytics

The Essential Social Media Customer Service Metrics You Should Be Tracking

We know that when you’re busy responding to social media customer service questions, queries, and sometimes complaints, reporting isn’t always a top..

Naomi Linford Oct 25, 2018

Marketing

5 Scarily Good Halloween Social Media Marketing Ideas

Whether you’re a lover of horror films, a pumpkin carving pro, or a trick or treat chaperone, there’s something for everyone this Halloween! That means..

Naomi Linford Oct 23, 2018

Social media calendar

November 2018 social media calendar content & #hashtag ideas

Planning your November social media content starts here. There's a ton of themed days, weeks, events and hashtags for you to build into your social..

Dan Aston Oct 18, 2018

Customer service

The 4 Things Holding Back Your Social Media Customer Service

While it’s fantastic to see lots of organisations adopting social media as a formal customer service channel, there’s still a great difference between..

Naomi Linford Oct 16, 2018

Local government

Social media takeaways from the Public Sector #CommsAcad 2018

What a pleasure it was to join the LGcomms Public Sector Communications Academy 2018 this week in our hometown of Birmingham, sharing, learning, and..

Dan Aston Oct 11, 2018