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Engagement

5 Professional Bodies Setting the Standard on Social Media

Professional bodies unite groups of people with a particular professional interest in a topic. This makes them the perfect candidate for maximising the..

Claire Allcock
Claire Allcock Mar 31, 2020

Crisis comms

How to Build a Clear Social Media Crisis Plan: South Staffs Water

While many organisations will be dealing with disruption and confusion, it’s more important now than ever to ensure your social media crisis plan is..

Claire Allcock
Claire Allcock Mar 26, 2020

Social media calendar

April 2020 Social Media Calendar Content & #Hashtag Ideas

With lots of National and sporting events being postponed or even cancelled, you may be looking for alternative hashtag inspiration for your social..

Claire Allcock
Claire Allcock Mar 19, 2020

Customer service

Proactive Social Media Customer Service: Why You Need It & How to Achieve It

As more and more organisations get serious about their social media strategy, the standards are set ever higher for delivering exceptional customer..

Claire Allcock
Claire Allcock Mar 12, 2020

Crisis comms

7 Tips for managing social media during COVID-19

From Twitter advising staff to work from home to Salesforce cancelling non-essential travel, organisations around the world are putting their..

Claire Allcock
Claire Allcock Mar 10, 2020

Analytics

15 Social Media Performance Metrics You Need to Nail Your Goals

Social media is a brilliant tool for marketing, comms and customer service teams. The insights available through the platforms means you can record..

Claire Allcock
Claire Allcock Feb 27, 2020