For larger organisations, putting social media at the heart of any marketing and communications, customer service, and community engagement efforts..
We all know how important social media is as a customer service tool, but very few brands have actually adopted it and are monitoring it as such.
Since it’s launch in 2004 (just a mere 13 years ago) Facebook has continued to dominate the world of social media. Originally a platform for university..
Why failure to manage social media risks ended in an epic fail for the National Lottery Athletics Campaign, and what lessons can we learn when running..
As we know already, social media isn’t just a platform to broadcast out. As an enterprise, being successful on social media is all about reaching the..
Time is an expensive luxury for us folks working within busy marketing, digital and communications teams. Many organisations don’t fully appreciate the..
Social media has brought organisations a wealth of opportunities including direct engagement with customers, brand-building, and a channel for market..
We recently hosted a webinar with Enterprise Social Media Manager, Tom Roberts, who kindly shared with us his experiences of managing 135 social media..
Social media is increasingly the go-to channel for customer service delivery, sitting alongside the more established benefits of social media..
Social media was originally developed as a channel to network and engage in conversation with friends, family and colleagues just over a decade ago...
How you respond to questions and enquiries on social media will somewhat be dependent on your industry sector (for example, business or public sector)..
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